Rowad Al-Himma

Rowad Al-Himma Educational Platform Development
Building a high-performance, secure, and user-friendly e-learning platform to empower students and teachers with standardized test preparation tools and resources.

Project Scope

Client Requirements:

• Develop a responsive platform based on a pre-approved design.
• Migrate data (courses, question banks, user accounts) from the old site.
• Enhance platform performance and security.
• Optimize for SEO to attract organic traffic.
• Provide ongoing technical support for 3 months post-launch.

The Challenge:

1. Data Migration Complexity: Transferring large volumes of course materials, user data, and question banks without data loss or downtime.
2. Performance Bottlenecks: The old site suffered from slow load times, especially with high-resolution study materials.
3. Security Vulnerabilities: Lack of robust protection against cyber threats and unauthorized access.
4. SEO Limitations: Poor search engine visibility due to unoptimized content and structure.

Our Solutions:

• Platform Development:
  • Built a responsive WordPress-based platform with a custom theme matching the approved design.
  • Created dedicated sections for courses, question banks (verbal/quantitative abilities), and test prep resources.
• Data Migration:
  • Migrated 1,200+ courses, 5,000+ questions, and 10,000+ user accounts using WP All Import and custom scripts.
  • Ensured zero downtime during migration with a staging environment.
• Performance Optimization:
  • Reduced page load times by 50% using LiteSpeed caching, WebP image compression, and minified CSS/JS.
  • Implemented lazy loading for course videos and images.
• Security Enhancements:
  • Added SSL encryption, firewall protection, and two-factor authentication (2FA) for admin accounts.
  • Conducted regular malware scans and vulnerability assessments.
• SEO Improvements:
  • Optimized metadata, headers, and URLs for target keywords (e.g., “standardized test prep in Saudi Arabia”).
  • Added schema markup for courses and FAQs to boost search engine visibility.
• Ongoing Support:
  • Provided 3 months of technical support for bug fixes, updates, and user training.

Key Results:

• 100% Data Migration Success: All courses, questions, and user accounts transferred without errors.
• 60% Faster Load Times: Improved performance led to a 40% increase in user engagement.
• Zero Security Breaches: Enhanced protection ensured safe access for 10,000+ users.
• Top 10 Google Rankings: Achieved for 20+ competitive keywords within 6 months.
• 95% User Satisfaction Rate: Students and teachers praised the platform’s ease of use and reliability.